Explore this 3-step process to create a strong foundation for your show
Step 1
Your why - Why do you want to start a podcast? Is it a passion/hobby? Is it for a business purpose? Does your work require you to?
State your “why” below ➖
Step 2
Idea brainstorming
| S. No. | What are you passionate about? (Ideas) | The audience that likes this content (TAM) | Which podcasts already exist in this niche? (Competition) |
|---|---|---|---|
| 1 | |||
| 2 | |||
| 3 | |||
| 4 | |||
| 5 | |||
| 6 |
Note: You can always add more rows!
Choose the idea that has a high TAM and low Competition
What’s the format that suits you?
Ask what your end goal is and then choose a format➖
Build brand equity & increase your network - Interview format
Sell product or service - Solo show or Co-host
Monetize podcast - Solo show or Co-host
Step 3
The format of your choice (tick the one that suits you and your goal) -